MUMBAI, Dec 1 (Reuters) - India's third largest motorcycle maker TVS Motor Co <TVSM.BO> said on Saturday its November two-wheeler sales fell for the ninth straight month to 112,766 units, down 4.6 percent from a year-ago.

The company, which lags Hero Honda Motors <HROH.BO> and Bajaj Auto <BJAT.BO> in volumes, said in a statement motorcycle sales fell 17 percent to 57,113 units but scooter sales and exports grew 4 percent and 37 percent respectively in November.

"Sales are expected to move upward post new launches in the executive segment, which accounts for fifty percent of the motorcycle market," it said.

Fierce competition from rivals and interest rates at a five-year high have dented two-wheeler sales and TVS has reported the sharpest drop during the year. (Reporting by Narayanan Somasundaram, Editing by Tomasz Janowski) (([email protected]; 91 22 6636 9068; Reuters Messaging [email protected])) Keywords: TVS SALES/